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Joel Felix
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ASUC Student Union

A complete rebrand of the ASUC Student Union at UC Berkeley. The ASUC Student Union is an auxiliary organization focusing on the co-curricular student experience as a part of one of the worlds top rated universities.

Client: ASUC Student Union, UC Berkeley
Role: Brand strategy / Design / Creative Direction
Credit:
Joel Felix: Design & Creative Direction
Amanda Blauvelt: Design, Photography & Social Media
Karina Kotval: Web Design & Social Media
William Leung: Design & Photography