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Joel Felix

Edible Magazine AD

Chalkboard typography has been a huge trend in design thanks to masters like Dana Tanamachi. Here's a magazine ad done for Formoli's Bistro in issue 31 of Edible Sacramento.

Client: Edible Sacramento
Role: Hand-Lettering
Studio: Joel Felix Design
Tags: Advertisement, Publication, Lettering

"The Pencil is Mightier."

Pencil Detail

Completed Penciling.

Cleaned up in Photoshop, Inverted and added "chalkboard" texture.